The 27th CBE China Beauty Expo (hereinafter referred to as: CBE), CBE SUPPLY Beauty Supply Chain Expo (hereinafter referred to as: CBE SUPPLY) was grandly opened on May 12 – May 14, 2023 in Shanghai New International Expo Center.
Guangzhou HENMILY exhibits at this Shanghai Beauty Expo, booth address Shanghai New International Expo Center (Pudong) E4 Hall A04
Over 220,000 square meters, 40+ countries and regions, 3200+ global cosmetic enterprises of the whole industry chain, 70,000+ beauty products/scientific and technological achievements, 100+ special activities …… sharing global innovation resources, igniting new growth in the beauty economy.
On the scene of the 27th CBE, it is not difficult to see that the market boost is obvious and the beauty industry is moving into the next journey. In addition to the prosperity and bustle, CBE shares with you six major trends in the industry.
First, the big brands to lead, innovative brands benign growth
The 27th CBE site, gathered from domestic and foreign head of the beauty group enterprises, each showing their own strong strength, different positioning, different development paths, enriching the Chinese cosmetics market.
Second, the market is opening up, and imports are making waves again.
The 27th CBE with the theme of “Sharing Global Innovation Resources” has once again made its presence felt in the internationalization section this year. Beauty enterprises from more than 40 countries and regions around the world, with high-quality beauty resources stationed at the exhibition site, and the Chinese market to carry out in-depth trade and exchanges.
The 27th CBE, led by Italy as the guest of honor, gathered in the Japanese Beauty Boutique Pavilion in N5 Hall, and the exhibition areas including France Pavilion, Germany Pavilion, Britain Pavilion, Spain Pavilion, Thailand Pavilion, Switzerland Pavilion, etc., in the form of national groups, which were swarmed by people, highlighting a new round of imports after the opening up of the market.
Third, technology and innovation to drive growth
Technology is driving the growth of the beauty industry, which has been the industry consensus. From the 27th CBE site CBE SUPPLY hot scene, beauty technology is gradually releasing energy to empower and drive the development of the industry.